Anatomy of a marketing campaign, #6: The proof is in the pudding

How do you market a book written in a foreign language by an author who’s now dead, that was originally published 60 years ago, and has been overlooked by mainstreamRead more »

Back from the dead!

Jules Verne’s long-forsaken novel about the supernatural and the un-dead, is back from the dead! Pre-dating Bram Stoker’s Dracula, The Castle in Transylvania (Melville House), is an eerie tale ofRead more »

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