Testing an early version of the Blortcejil

“Changes are coming to the publishing industry,” says Steve Haley. What kind of changes? “Big changes.”

In a sensitive, insightful commentary on The Rumpus, Hely explains that, “It’s not just the Kindle. There’s the iPhone. Blogs. Facebook. Twitter. Blortcejil. If your company doesn’t already have a business plan in place for how to deal with the coming rise of Blortcejil, you’re two years behind the curve. If you don’t even know what Blortcejil is, then you might as well pack up your typewriter and head off to Florida, because you’re as good as retired.”

Hely is the author of the forthcoming How I Became A Famous Novelist, so he ought to know.