Houghton Mifflin partners with Weber Grills, inaugurating new era of publisher-brand collaboration
What’s the central threat to the domestic publishing industry? Is it overproduction? Is it Google Books? Is it the United States government’s consistent willingness to define consumer interest in a… Read more »
Scrap the tattoo: Hachette Australia cancels controversial marketing campaign
Last week, we reported on a somewhat confounding marketing idea by Hachette Australia. The company is publishing the fourth book in Stieg Larsson’s Millennium Series, The Girl in the Spider’s… Read more »
Hail & Farewell: Paul Bacon, legendary book designer and creator of the “Big Book Look”
The book designer Paul Bacon died last week in Fishkill, NY. He was ninety-one years old. Though Bacon illustrated a number of beautiful jazz album covers, he was better known… Read more »
Publishers scramble for their own “Murakami One-Two”
On Monday, Knopf announced the forthcoming publication of The Strange Library, a new book by Haruki Murakami. The 96-page novel will be released in December, only three and a half… Read more »
Remembering Nina Bourne, book advertising and publishing legend
Nina Bourne worked in book publishing for seventy years. After graduating from Barnard, she started her career in 1939 and learned her celebrated copywriting skills from beloved and legendary Simon… Read more »
A.A. Knopf “rogue” tweet inspires speculation
A seemingly unauthorized tweet from Random House’s most esteemed and genteel imprint’s account caused a bit of a stir on Twitter on Friday: The twitter community immediately noticed… Read more »
Sonny Mehta acquires lucrative new titles while trapped by Hurricane Sandy
The Random House offices remained largely inaccessible again Wednesday and those employees who were able to make it in to the office around treacherous bridges and Donald Trump’s least-favorite crane… Read more »