October 23, 2008

It’s like one of those Zen koans you hear so much about: If cash doesn’t flow, is Jeff Bezos still a genius?

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Jeff Bezos: You can run, but you can't hide

Jeff Bezos: You can run, but you can't hide

Prominent on the long list of Book Industry Mysteries That You’re Not Allowed To Talk About, right after What Genius Thought Up Returns? and just before Who Decided Price Discounting Was Something Other Than Slow Death? is the mystery of How Does Amazon Stay In Business Without Ever Having Made A Profit In Its Entire 13 Years of Existence? Well, the cascading world-wide economic collapse is leading some brave souls to discuss aloud: Amazon “may be in worse shape than previously thought,” says the Silicon Valley Insider in this commentary about the Seattle behemoth’s most recent quarterly report. While the SVI article is not written in a recognizeable language, the gist of it is nonetheless clear to, oh, anyone who’s noticed there’s a crisis going on. To wit, Amazon is going to get whacked by drops in consumer spending, experts predict, and so its stock immediately plummeted 14 percent.

Dennis Johnson is the founder of MobyLives, and the co-founder and co-publisher of Melville House.

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