Recently, we issued a challenge to the world to “ to make the most awesome book trailer of all time.” Yesterday, we found the following in our mailbox:

"uh-oh..."

Our gauntlet had been picked up by The Glossary, a new book-video production company with a smart philosophy on book videos: “Books aren’t movies. So stop treating them like one.” This is perfectly aligned with what we’ve learned from our years of hosting the MobyAwards, so we were eager to see what they had created. It was the first official Ultimate Duel Trailer entry… and it’s a doozy!

What impressed us most was how The Glossary paid such close attention to the text. Every line from this video (“sauerkraut eating civilian”) is drawn directly from one of the five Duels. The video shows a true love of language, something too frequently missing from book trailers.

Well played, sirs.

This video sets the bar so high that we’ve decided to give out TWO prizes at the end of the month, one to “Most Popular Amateur Video” and one for “Most Popular Professional Video.”

Click here for all the rules and information about The Ultimate Duel Book Trailer Contest.