April 6, 2011

You want a car with that?

by

Hold onto your hats, racing fans, and count your lira. Ferrari, the luxury Italian sportscar maker is publishing a book. And not just any book—a carbon fiber, diamond-studded tome that costs $275,000. You heard that right: $275,000.

According to this post on Left Lane News:

In order to properly share the phenomenal history of exotic automaker, Ferrari created The Official Ferrari Opus, a massive 82-pound book that spans 82 years of history over the course of 852 pages, using over 200,000 words and showing some 2,000+ photos. Because Ferrari knows not every prancing horse-lover can afford to drop $275,000 on a book, this piece of history will be available in a few different trim levels, so to speak, with the base book running a mere $4,100.

You can take it for a test drive, below, before putting in your order:

 

Valerie Merians is the co-founder and co-publisher of Melville House.

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